Website marketing is essential to ensure that your site receives traffic and you can gain sales or enquiries. There are a huge number of different ways in which you can market your website and it can be tricky to know which ones will work best for you. Many business owners may wonder why they are not getting much traffic to their website as soon as it goes live, but it takes time for the search engines to index the site and during this time you may need to do other forms of marketing if you wish to.

Google say that it can take up to six weeks for a site to be indexed but usually it will happen quicker than this, although you may see your pages appearing in dips and drabs. There are also things you can do to try and speed this up such as creating a site map of all your pages and submitting it to Google.

Even a site that has been built with SEO in mind will need to be regularly updated. You need to add new relevant content on to your website in order to improve your rankings. Google likes to see that you are offering your customers the best experience and if there is new content being added it shows that you are trying to offer up to date information.